Agenda-Setting

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The belief that the news media do not influence what people think so much as they influence what people think about. [1]

Background

Agenda-setting is a side-effect of gatekeeping. There are two levels of agenda-setting: 1. studied by researchers, media uses objects or issues to influence the people what people should think about. [2] 2. Media focuses on the characters of issues how people should think about. [3]


Uses in other disciplines

Many terms are used beyond Media Studies or come from other fields, mention those here.

See also

Make connections and links to connected keyterms and articles. Remember to consult the guide for links.

References

  1. Ott, Brian and Robert Mack, Chapter 3, Critical Media Studies: An Introduction (John Wiley & Sons), 2014.
  2. Ott, Brian and Robert Mack, Chapter 3, Critical Media Studies: An Introduction (John Wiley & Sons), 2014.
  3. Ott, Brian and Robert Mack, Chapter 3, Critical Media Studies: An Introduction (John Wiley & Sons), 2014.

External links

Additional online resources for this keyterm.